Sunday, August 1, 2021

MTV Debuted August 1, 1981

 It was 40 years ago today ... (to commandeer a phrase).

Just after midnight on August 1, 1981, the world's first 24 hour video music channel launched.  At the time, only a few cable systems in New Jersey had MTV, though this quickly changed -- primarily due to consumer pressure driven by the "I Want My MTV" ad campaign:


MTV quickly became a sensation, and those of us who lived through the music revolution will never forget it.  In fact, we started our little blog 10 years ago (August 2011), after being inspired by the hoopla around the 30th anniversary of MTV.

Below is the first two hours of MTV, including commercials. We hope that you dig it.



As for ERV ... more videos will be coming soon :)

2 comments:

  1. Outstanding! Time capsule from 1981 (glitches and all). Love the Superman 2 trailer and Mountain Dew commercial.

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    1. We're right there with you, Steve. We didn't see MTV until the following year, but ... can it really be 40 years?

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