The sound of the song came about quite by accident, as guitarist Billy Duffy was goofing off with a violin bow in the recording studio, hitting lots of pedals, when the producer (Steve Brown) started yelling through the intercom, "Hold it, hold it, that's great!" The band re-worked some of the riffs, and the result is below.
I have always had a soft spot for "She Sells Sanctuary," as it is a real oddity -- an atmospheric hard rock song. The video captures some of the quirky nature of the band, with lead singer Ian Astbury channeling his inner Mick Jagger/Stevie Nicks as the band rocks out.
The Cult's video for "Rain" was posted on ERV in September, 2015.